![]() ![]() Many of my own clients outperform the list above when it comes to paid search. This means that you’re missing critical links in addressing the buyer process. ![]() You could be attracting a lot of organic traffic, but get no sales from it. How do your traffic sources stack up? Does your list look different than the ones sorted by visitors? This can be an indicator that the effectiveness of your investments is off. Notes: study with over 130 million website sessions and over €330 million in online revenue between November 2018 – October 2019Ĭompare this with your own traffic sources to see which traffic where you might be underperforming. Traffic sources Traffic sources (by visitors) Channel Email automation benchmarks (by vertical).Email campaign benchmarks (by vertical).Average Google Shopping Pages per session per Device.Average Google Shopping Bounce Rate per Device.Average Google Shopping Conversion Rate per Device.Average Google Shopping Cost per click (by device).Google Shopping performance (by vertical).Google Shopping Revenue share (by device).Average Google Ads Cost Per Action for Ecommerce.Average Google Ads Conversion Rates for Ecommerce.Average Google Ads Cost Per Click (by network).Average Google Ads Clickthrough Rate (by percentile).Google Ads Clickthrough Rate (by network).Average Gross Margin (by business model).Repeat Purchase Rate (by store performance).Average Order Value (by store performance).Average order value (by traffic source). ![]()
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